Press

NICHOLAS BOOTHMAN
Matched Opposites founder and chairman.

Nicholas Boothman has been called "one of the leading experts in face-to-face communication in the world" by The New York Times.

A specialist in face-to-face communication and personal chemistry, he has taught his revolutionary technique of "Rapport by Design" to thousands of people around the world.

His books, including How to Make People Like You in 90 Seconds or Less and How to Make Someone Fall in Love with You in 90 Minutes or Less, have been translated into more than 20 languages.

A former fashion and advertising photographer who dealt with hundreds of new faces a week for clients like AT&T, Revlon and Coca-Cola, he is now recognized as the expert in turning first impressions into lasting relationships.

The New York Times calls him "the new Dale Carnegie," the Economist Magazine calls him "truly inspirational," and Good Morning America says, "His book is my bible!"


Nick is a contributor to:
History of Matched Opposites

In 2004 best-selling author Nicholas Boothman published a book called How to Make Someone Fall in Love with You in 90 Minutes or Less. The book was hailed as "a remarkable new entry in the science of soul mate psychology" and widely acclaimed for Boothman's concept of Matched Opposites.

Two-thirds of Boothman's research focused on couples who had been together for more than 20 years, and were still actively crazy about each other. Boothman elicited strategies from over 2,400 successful couples, looked for common threads and then worked backwards. The research found that relationships based on Matched Opposites can unfold with a natural progression through attraction, connection, emotional intimacy and commitment from 4 to 16 times faster than with randomly or conventionally matched couples.

Furthermore, because of measurable, unconscious actions that occurred during the first three months of the relationship, Matched Opposites were able to withstand challenges and flourish in stressful times. Matched Opposites shares these valuable tips with its members to boost their success and ensure that each relationship is not only viable but also sustainable.

Boothman has been repeatedly asked to automate the tests, quizzes and checklists in the book. Thus Matched Opposites was born. The Matched Opposites "matching" algorithm uses the concept of like attracts like and opposites attract to help users find lifetime soul mates. Matched Opposites also offers useful, real-time advice to make the architecture of falling in love natural and easy.